- Publishing Wednesday – 11:30 a.m. Monday
- Deadline for placing an ad through Online
- Must be submitted by 6:30 AM CST on the day identified in the above note.
- Place an Ad
- Remember to include your contact information. Be as accessible as possible.
- Clearly state your price. The price of an item is probably one of the most important factors to classified ad readers.
- Don't use abbreviations unless it's necessary. An abbreviation you use might be perfectly clear to you, but someone else might have no idea what it means.
- Ads that show the price are the ones that get results! Also, giving a price helps you to attract customers who are in your price range.
- Use A Prominent Headline: Choose the main benefit of your merchandise and feature it in a compelling headline. Avoid generalized quality claims.
- Make Your Copy Complete: Complete sentences are easier to read than a series of phrases and random words.
- Specify Branded Merchandise: If you're offering a name brand, be sure to state this fact in your classified ad copy.
- Use a Simple Layout : Classified listings should not be crossword puzzles. A good ad layout carries the reader's eye through headline, art, copy, price, advertiser's name, and phone number.
- Use a Dominate Element: A large visual or headline means your ad will be noticed.
- Let White Space Work For You: This is an important layout element in classified advertising because the average page is heavy with small type.
- Urge The Reader To Act Now: Every ad should include a strong bid for action. Stimulate prompt action by using such phrases as: "This Week Only."
- If you are selling personal items, like used cars, cameras etc., provide details description of the item, its selling price, and your contact information.
- Include online in your ad schedule: many people, whether they read the paper or not, have access to the internet. Its fast, easy, and you can specialize your search.
- Look through the Merrill Foto News / County Post. If you see a Classified ad that catches your attention, consider running something similar.
- Organize your thoughts before you call to place your Classified ad. If you have the important information written down, you won't forget a necessary detail.
- There is a 10 word minimum for placing a website into an advertisement.
- What will give me the fastest results?
- Ads that have graphics and bold tend to attract more readers and typically get more response.
- What are the deadlines for advertising?
- 11 a.m. one day prior to publication Monday through Saturday.
- 4 p.m. Thursday for Sunday Real Estate & Statewide coverage.
- 4 p.m. on Friday for all other Sunday categories and for Monday.
- How can I pay for my ad?
- All ads will need to be paid in advance through the site using debit or credit card.
- If I am a business advertiser, can I use this site to enter my ads?
- No, please call 715-536-7121 for the best service and options.
- Can I change my ad while it is running?
- Yes. Minor changes such as a price or a phone number can be made mid-run by e-mailing fotonewsads@jcpgroup.com or by calling 715-536-7121.
- What is the deadline to cancel an ad?
- Deadlines for cancellation are the same as for placing ads. See above.
- Can I cancel my ad before it starts in the paper?
- Yes. To cancel an ad that has NOT YET PUBLISHED, you must call 715-536-7121prior to the deadline for the next day's paper for any refund to be issued (see above for times)
- Can I cancel my ad once it has started and have achieved the desired results?
- Yes. You can cancel an ad currently running by sending an email to fotonewsads@jcpgroup.com or by calling 715-536-7121.
- Please refer to your ad number when canceling. All ads are flat rated, therefore, there is no refund once the ad has started it's run.
- To place your newspaper ad over the phone or if you are a business, please call the Merrill Foto News Classified Advertising Department at 715-536-7121.
- To discuss your online ad over the phone, please call the Merrill Foto News Online Advertising Department at 715-536-7121.
To place your newspaper ad over the phone or if you are a business, please call the Merrill Foto News Classified Advertising Department at 715-536-7121.
To discuss your online ad over the phone, please call the Merrill Foto News Online Advertising Department at 715-536-7121.
Telephone Hours
Monday through Friday: 8 a.m. - 5 p.m.