Lund & Taylor Bridal Gallerie has been in business in Rhinelander for nearly 15 years. After moving to Merrill five years ago, owner Mary Taylor was encouraged to open a location in her new hometown. On Crazy Daze, Aug. 11, Lund & Taylor debuted its new downtown Merrill location at 1025 E. Main St., next to Johnson’s Gifts & Collectibles.
Taylor started her career as a seamstress in her native Rhinelander almost 30 years ago. She even created custom wedding dresses for a time.
“I started in downtown Rhinelander in a tiny shop, then I moved into an old Victorian house,” Taylor said. “Julie Lund (who is no longer with the business) and I opened up a full bridal shop in that house 14 years ago.”
The business later moved into a 4,000-square-foot space on Brown Street in Rhinelander. Opening the shop in Merrill marks the third major expansion for Lund & Taylor Bridal Gallerie.
Taylor said the Merrill store is in a great location, with lots of room for expansion in the building.
The Merrill location is carrying a selection of wedding dresses for the budget-minded bride, but also has access to an extensive array of designs. Along with wedding dresses, Lund & Taylor offers bridesmaids dresses; tuxedos and suits for sale or rental; special occasion dresses such as mother of the bride, flower girl, prom, homecoming and formalwear; and accessories such as jewelry, shoes, headpieces and veils.
Taylor built her business on offering big city style with hometown service. She prides herself on the personal, friendly service she and her staff have to offer. In Merrill, Mary is joined by her sister, Diane Miller, in running the shop.
The Merrill store can be reached at 715-722-1213. Business hours are Tuesday-Friday, 10 a.m.-5 p.m.; and Saturday, 10 a.m.-3 p.m. They can also be found online at www.lundandtaylor.com.
Lund & Taylor will hold a grand opening on Sept. 30 from 5-9 p.m. Enjoy music, dancing, food and drinks. The shop will offer a 25% off sale that night. Customers are encouraged to dress in formalwear for the occasion.